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Four Healthcare Apps You Should Be Building

Sixty-six percent of Americans say they would use a mobile application to manage health-related issues; yet, only 33 percent of physicians actively recommend mobile healthcare apps to their patients....

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Why E-Prescribing Is On The Rise

Over four billion prescriptions are written annually in the U.S., but most of those prescriptions are no longer written on paper. By April 2014, 70 percent of physicians were prescribing...

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Five Digital Services Your Practice Can’t Afford to Pass On

Patients want to be equipped with the tools to be active in their own health, and research shows that they are becoming increasingly comfortable using digital services to do so. Unfortunately, most...

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Hiring a Medical Web Designer? Don’t Make This Mistake

The biggest mistake that many practices make when choosing a medical website designer is hiring a company that doesn’t know much about marketing. They end up with a website that looks good but that...

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Obama Signs Bill to Change Medicare Payments

Last Tuesday, the Senate overwhelmingly approved a bill to change the way that Medicare pays physicians. The passage prevented a 21 percent cut in doctors’ pay. President Barack Obama signed the bill...

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Three Medical Marketing Opportunities You Should Capitalize On Now

The number one rule of healthcare marketing is to know your patient – and the fact is that patients are shopping for healthcare differently than before. Empowered by the internet and mobile...

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Apple, IBM Partner with Health Insurance Company to Give Health-Focused iPads...

A recent partnership between Apple, IBM and Japan Post (the largest health insurance company in Japan) will provide customized iPads to millions of Japanese senior citizens. The goal of the program,...

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Go Mobile or Lose Patients: Mobile Overtakes Desktops Among Patients

Healthcare is often behind the times when it comes to technology. Medical web design and digital marketing is no exception. In fact, many hospital and medical practices have outdated websites that do...

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Three Ways to Increase Patient Portal Engagement

This week, CEO John Deutsch was quoted in an EMR Daily News article about how to get patients to log in to patient portals and keep using them to manage their health. While patient portals have become...

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Bridge Patient Portal Client Westmed Wins eHealthcare Leadership Award for...

Westmed Medical Group, a client of patient engagement software vendor Bridge Patient Portal, has been recognized by eHealthcare Leadership Awards for their healthcare patient portal and mobile app in...

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